Mr. Siddhartha  Lal

Managing Director & CEO

Mr. Siddhartha Lal, PGDME, MSc (Automotive Engg.) has been Chief Executive Officer and Managing Director of Eicher Motors Ltd. and of Eicher Goodearth Pvt. Ltd. since May 1, 2006. Mr. Lal serves as the Chairman of the Board and Managing Director of VE Commercial Vehicles Ltd., India, A Volvo Group and Eicher Motors Joint Venture. Mr. Lal served as the Chief Operating Officer of Eicher Ltd. since January 2004. He served as the Chief Executive Officer of Royal Enfield Motors Ltd. from 2000 to 2004. He served as the Chief Executive Officer of Eicher Ltd. and its Managing Director since May 1, 2006. He worked with MAN Nutzfahrzeugen. Mr. Lal joined Eicher group in 1999 and since then he worked in various capacities in the marketing division of Eicher Tractors Business Unit. Due to his efforts in this area, he has also been nominated as a part of the World Economic Forum’s Global Agenda Council for Transportation. He is also a part of the newly formed Next Generation Leaders Board at Indian School of Business.

He has been Executive Director of Eicher Motors Ltd. since May 1, 2006. He serves as a Director of Ve Commercial Vehicles Ltd., India, Eicher Goodearth Holdings Pvt. Ltd., Eicher Holding Pvt. Ltd., Eicher Investments Pvt. Ltd., Royal Enfield Motorcycles Limited, Design Intent Engineering, Inc. and Hoff & Associates, Inc. He served as a Director of Eicher Ltd. He is now co-championing a Young Global Leader (part of World Economic Forum) initiative ‘Transforming Urban Mobility’. Mr. Lal graduated in Economics from St. Stephens College, Delhi University in 1994 and an alumnus of The Doon School. From 1996 to 1998, he completed a Post-Graduate Diploma in Mechanical Engineering from Cranfield University, UK and a Master's of Science degree in Automotive Engineering at the University of Leeds, UK.